Tips for using the
Instagram Stories

Interaction with our followers starts from the moment we are seen. At  stories  of  Instagram  have become one of the most effective tools to boost our brand.

There are many people who use Instagram giving preference to  stories  instead of  feed  of photographs as it is more intuitive. As such. it's a great way to reach our followers more directly. But what kind of content should we show?


01. Show  the "behind the scenes" of your business

Sometimes we only show the professional side on Instagram. It is not wrong,  at the  however  those who follow us like to know that behind a brand is a real person.  Share a small part of your office, a morning routine you have or something that represents you. Your followers will like to know more about you.

People love to see a brand's veil unravel, so invite your followers to be a part of your story.



02. Show small snippets of what you're doing

Instagram Stories is perfect for showing what you're doing right now.

If you are creating a new product or service, this  is the easiest way to introduce it to your followers, creating some suspense.



03. Pay attention to statistics

The best part of Instagram Stories is that  let us know who saw them. The only thing you have to do is go to the  stories  and "swipe up" the screen. The stats will appear and this is where you have to pay close attention. This is a great way to see which of our followers are following us daily and interacting with us.

with love,  Joana